The Incredible Tales Behind The Planet’s Most Recognized Brand Names

Published on 11/26/2020
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AOL

Whenever a person of a certain age sees the AOL brand, they cannot help but remember the iconic “You’ve got mail!” notification. This cyber company dominated the 1990s with its internet services and was previously known as “Quantum Computer Services.” When consumer research revealed that people found this name too cumbersome, they renamed the business to “America Online” in 1991. They took this simplification a step further in 2006 when they rebranded as AOL.

AOL

AOL

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Apple

Steve Jobs is regarded as one of the most unapproachably intelligent and intense icons of our time. While many believe that Jobs found inspiration in one of his favorite band’s record labels (The Beatles’ Apple Records), that is another urban legend. It was when Jobs was collecting apples in an orchard that he was struck with inspiration, immediately contacting his co-founder and confidant Steve Wozniak to share his brilliance. Ironically, Wozniak believed that people would mistake Steve’s natural influence as stealing from The Beatles’ record label.

Apple

Apple

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